The company will service the account from its New Delhi workplace.
Efficiently serving the business of pre-owned luxurious automobiles, Luxurious Experience has assigned its first time Built-in advertising and Communication (PR) mandate to Grapes Digital, India’s fastest-growing digital-first advertising company. The company will service the account from its New Delhi workplace.
As per the mandate, the company will probably be accountable for executing built-in advertising duties of the model akin to advertising and branding methods, artistic conceptualization and execution, media planning and shopping for, content material planning for social media advertising, know-how providers, alongside public relations. Grapes can even handle to scale up the model’s social media presence, and persistence will probably be constructed and managed on platforms akin to Fb, Instagram, YouTube, LinkedIn and Twitter.
Commenting on the partnership, Sumit Garg, MD & co-founder of Luxurious Experience, mentioned, “India is a large marketplace for autos and poses a really excessive potential for luxurious automobiles. The gross sales of pre-owned luxurious automobiles in India have witnessed a pointy improve over the previous few years, and the demand continues throughout diversified markets. The pre-owned luxurious car market is getting extra organized with quick access to finance, annual upkeep contracts, and decrease entry costs. We need to work in the direction of strengthening Luxurious Experience presence within the media panorama and selected Grapes to facilitate the identical for us. We sit up for a fruitful partnership with Grapes Digital. The company will ship 360-degree communication methods which might be related to the present market situation.
Commenting on the win, Himanshu Arya, founder and CEO, Grapes Digital, mentioned, “That is an thrilling alternative for Grapes and we’re delighted to have a model like Luxurious Experience-on board and hope to serve their development ambitions. Pre-owned luxurious automotive market has seen a major surge of their growth-the business is evolving and taking the route of digitalization to serve its buyer higher. We sit up for charting the model’s journey and strengthen its place available in the market. Grapes will probably be specializing in creating partaking, interesting and modern digital campaigns for the model to assist attain the goal audiences.”
Luxuryride.in is India’s largest & quickest rising multi-brand pre-owned luxurious automotive participant. Since its starting, it has efficiently served the business of pre-owned luxurious automobiles. With a courteous and pleasant crew of gross sales professionals, the model is devoted to supply the very best at school service. The corporate has a presence in 6 cities throughout north India – Delhi, Gurugram, Karnal, Chandigarh, Jaipur and Dehradun. The model delivers end-to-end options in addition to best-in-class gross sales & service assist to its clients.