The brand new marketing campaign ‘Saath Dijiye’ goals to encourage individuals to take a step ahead and begin speaking to family and friends and be there to help one another in instances of difficulties, as issues usually get higher once we are collectively.
Sapna Desai, head of selling and on-line gross sales, ManipalCigna, mentioned, “The second wave of Covid-19 was troublesome for everybody. However we received via this collectively. If there’s one factor we’ve learnt in these troublesome instances, it’s that we’re stronger than we expect and the one factor that makes us much more undefeatable is being there for each other, regardless of the gap or time of day. Impressed by all of the selfless acts and generosity that we noticed, and our model objective of being with our prospects in sickness and wellness’, we’ve put collectively this message to rejoice the spirit of togetherness and the way it makes a distinction.”